With a combination of 55 years experience in automotive
retailing Ron and Mike focused on helping dealers and their sales personnel raise customer expectations when purchasing a
new or used vehicle from their dealership. While visiting thousands of dealerships during the development of Spot Insurance
they have implemented a new training program that will not only change the customer's perception of the typical car salesperson
but also change the salesperson's perception of themselves.
Let Ron and Mike share their philosophy,
knowledge, experience and techniques to help improve the way you sell cars.